Clear what went stale.
Vapour Cleaner is the Mac disk cleaner for data you stopped using. This page has what you need to write about it or show it: the logo, the colours, the type and the way it talks.
Logo
The app’s droplet with three wisps rising, beside a lowercase wordmark in two weights: vapour heavy, cleaner light. Use the files; never retype it.
| Do | |
|---|---|
| Clear space | The height of the wisps on every side |
| Smallest size | 120 px wide for the full logo; below that, the mark alone (24 px minimum) |
| Backgrounds | Reversed on Deep Clean Blue or anything dark; on-light on white or Mist |
| Don’t | |
| Change it | No recolouring, gradients, shadows, outlines, stretching or rotating |
| Retype it | Not in another font, not capitalised, not with the parts rearranged |
| Crowd it | No busy photos behind it without a solid Deep Clean Blue field |
Colour
A deep clean blue field, mist for type, and the app’s teal as the one accent. Roughly 60 / 30 / 10, and teal is never a large fill.
- Deep Clean Blue#0B2D4AFields and backgrounds
- Mist#F0F6F9Headings, wisps
- Vapour Teal#64DED7Accent, links, the droplet
- Mist 2#C8D7E0Body text
- Steel#A4B7C6Captions
- Deep Clean Blue 2#163855Raised surfaces
- Deep Teal#008BA0Droplet on light, logo only
- Slate#3B5872Rules; “cleaner” on light
Type
A bookish serif for what we say, a plain sans for how it works, and a mono only for file ages. All three are open-licence and self-hosted.
- Newsreader Bold · headlines
- Nobody has opened it since.
- IBM Plex Sans · text
- The steamer clears what you picked into the Trash, so you can still change your mind.
- JetBrains Mono · file ages only
- opened 2 years ago
The Fade
Stale data fades. Lists run newest first, and each row loses opacity with the time since it was opened. It is the brand’s one graphic device. Never fade a price, a warning or a button.
- Bug Repro.movopened 12 days ago610 MB
- Xcode_16.xipopened 7 months ago7.94 GB
- Iceland Trip 4K.movopened last year18.4 GB
- Old Backup.zipopened 2 years ago4.42 GB
- Archive 2019.zipopened 2 years ago3.21 GB
Voice
Careful, plain, a little wry. We talk about files the way a good tradesperson talks about a job: what it is, what it costs, what could go wrong.
| We are and are not | |
|---|---|
| Careful | precise about what goes and why, not timid |
| Plain | real file names and real numbers, not “optimise your system” |
| A little wry | one light touch where it earns it, never jokey about deleting data |
| Honest | names trade-offs, never scary and never hype |
| We say instead of | |
| stale, forgotten, rebuilt | junk, garbage, clutter |
| clear, vapourise | wipe, purge, nuke |
| space back | speed up your Mac, boost, optimise |
| asks first, can’t be rebuilt | 100% safe |
In a sentence
Copy these as they are. British spelling, sentence case, no em dashes.
- Brand line
- Clear what went stale.
- Promise
- Clears what your Mac can rebuild, and asks about the rest.
- In 10 seconds
- Vapour Cleaner finds the data your Mac kept and you forgot, and clears it once you’ve looked.
- For press
- Vapour Cleaner is a native macOS disk cleaner for stale data. It shows the files and folders you stopped using, explains what each one is, and clears what you approve into the Trash. A one-time $9.99 licence, no subscription.